Kristina Cassandra Santos is a communication and marketing professional with over 15 years of progressive experience spanning corporate public relations, development communication, digital marketing, and crisis management. Her multidisciplinary background encompasses lead roles across digital media, energy, health, education, and international development sectors.

Prior to joining IRRI, Kristina held key client and account management positions in both agency and corporate settings. At Comm&Sense, Inc., she established and led the firm’s digital video marketing division, managing both creative production and client engagement for a range of commercial and social sector clients. She later joined Ogilvy Public Relations where she oversaw corporate communications for clients in the property, education, and development sectors, with a strong emphasis on brand positioning and reputation management.

She joined IRRI in 2017 as a communication specialist and marketing manager, respectively, and currently serves as Head of Communication and Engagements. In this capacity, she provides strategic leadership to the institute’s global communication efforts, overseeing regional support services and institutional engagement initiatives.

Kristina earned her Bachelor of Arts in Mass Communication from the Far Eastern University, Manila.